We often talk about "hidden text," but in reality what is hidden text? Hidden text is also known as "invisible text" or "fake text." Hidden text is often used for spamming the search engines. But many smart search engines, such as Google can detect the use of hidden text. To give a simple definition, hidden text is text on a Web page which is visible to search engine spiders but not visible to human visitors.

You should not use hidden text for Search Engine Rankings in search engines. By hiding keywords in hidden text, you may be able to trick the search engines for a limited amount of time. Anything that hides text from a browser, but is still in the body of the document, will be indexed by the search engine spiders. Then all your search engine rankings will disappear when the search engine recognizes the spam tactic

Using  hidden text can cause search engines to permanently ban your website.

For more information on how to achieve higher and stable search engine rankings contact RoadMap-Placement today